You’ve Found the Speakeasy!

Hi!! I’m Cate Thompson, writer of Speakeasy. I’ve always been fascinated by what makes a brand tick: the early decisions, the people behind the movements, and the emotional hooks that turn products into movements. Speakeasy is where I pull back the curtain on brands across music, beauty, retail, tech, and more, breaking down why they work, when they don’t, and how they could evolve.

Is Speakeasy for You?

Speakeasy is for the brand-curious, the culture-obsessed, and the aspiring entrepreneurs. I explore what makes some businesses unforgettable, and how others could be completely reimagined. Speakeasy lets you in on what’s usually unspoken: the behind-the-scenes strategy, creative thinking, and founder vision that most people miss.

I’ll be posting once a week, so I hope you will follow along! ;)

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